New technologies in ecommerce are helping find a medium between virtual and traditional brick-and-mortar storefronts. Some retailers are stepping up their services to provide a more personalized convenient way for shoppers to purchase their products. With the launch of Paypal’s new facial recognition service I decided to take a look into other technologies being used […]
An E-Commerce Giant Reveals Its Strange Strategy: Sending Customers To Competitors (Forbes.com) “Wayfair is really good at selling things online. The Boston-based company sold $600 million worth of home décor products last year, and CEO Niraj Shah says that revenues are growing at 40% quarter-over-quarter. At that rate, the company could close in on $1 […]
Christmas in July: Why You Should Prepare Your Online Store for the Holidays Now (Volusion.com) “In the middle of July you’re consumed with sunny days, barbecues and beach vacations. Sleigh bells, snowflakes and gift wrap are probably the last things on your mind, and that’s understandable. As an online business owner, though, you need to […]
Pinterest gets approximately 1.5 billion page views a month and with a staggering figure like that there are plenty of reasons your ecommerce business should join the wave. The average order value when a user purchases a product they found on pinterest is $179.36 compared to facebook whose average is less than half of that. […]
Fab ditches flash sales emails, unveils ‘following’ system to help shoppers discover new deals (thenextweb.com) “Fab, the e-commerce startup dedicated to design products, has made a significant move today after it stopped sending its signature flash sales emails in favor of a more personalized approach that lets users ‘follow’ categories of interest, a la Pinterest” […]
The requirement to register before making a purchase leads to visitors abandoning their shopping carts. On average two-thirds of consumers have at least one social account and the popularity of these social networks such as Facebook,Twitter, and Pinterest are increasing everyday. Take a look at how implementing social login in your eCommerce store is now […]
Ecommerce Analytics for Multiple Devices, Channels (PracticalEcommerce.com) “Many ecommerce owners use analytics to measure page views, traffic, and conversion rates. That is all well and good, but it is old-school. In today’s multi-device, multichannel world, marketers are finding it challenging to connect the dots between the web, mobile, and their backend data. A simplified view […]
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The authors of this blog are also the people of ECommercePartners.net, coming to you from New York City.
Today’s Top Ecommerce News For Sept 3
The Pros and Cons of Responsive Design for Ecommerce “Responsive design is not just a fad, it’s a real response to the need for websites to serve users across devices in an efficient and scalable way. But it’s been relatively slow to catch on with ecommerce — with only 2% of the IR500 using a […]