Category Archives: ECommerce Snapshot

Ecommerce Faceoff: Target vs… Target!

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Gil, the founder and leader of our little eCO team, is currently down under in Australia at the Pesa Internet Conference. To get in the spirit ourselves, we’ve been taking a look at some Australian ecommerce sites, including Target. It’s funny, because the Australian version of the Target ecommerce store doesn’t look like the U.S. […]

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Ecommerce Snapshot: Boscov’s

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I was browsing around on the Boscov’s ecommerce site when I noticed something a little weird. Granted, this isn’t the first time Boscov’s has landed in our Lookin’ Weird department… This time, the problem actually had more to do with what I didn’t notice: the Add to Cart button. Take a look at the screenshot […]


Hey Burberry? Your site is broken…

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That awkward moment when you try to visit the Burberry ecommerce store, but all you get is a page that looks like this: Sasha Butkovich on Google+

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The Free Shipping Code Conundrum…

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I was shopping on for some sunglasses, and I came across a little ecommerce oddity that really annoyed me. Mainly, I’m writing about it to see if I’m the only one who finds this kind of thing aggravating, so please share your opinions in the comments! Anyway, here’s what happened. I found a pair […]


Ecommerce Snapshot: Focal Price

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I received an email about a week ago from Focal Price, an ecommerce site based in China that sells tons of products, including electronics. Now I’m generally pretty harsh on typos in general, but you don’t have to be a stickler to notice this one: “Foalprice?” Yikes… Some mistakes I can understand. But spelling your […]

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Ecommerce Snapshot: Soho Fixed

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Soho Fixed in London says they only make one custom bicycle every few weeks, so I understand that many of the products on their ecommerce site have already been sold. But here’s the thing. If the featured bike on the home page is sold out, then what’s the point of featuring it? I don’t like […]

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ECommerce Snapshot: Chanel Part Deux

Presenting the replenishment campaign at the point of sale.

Another tip of the hat to the ecommerce team at Chanel. Cosmetics are a huge part of their business and they have made it very easy to capture as well as recapturing customers to sell products that have a predictable lifespan. This is something that several ecommerce companies could use but very few have started […]

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ECommerce Snapshot: Chanel

Very easy way to have customers self-segment themselves to receive more targeted emails.

Even though Chanel has kept their focus on brick and mortar stores, they made sure to include full functionality on their ecommerce site. It could be easy to understand that a company only offering a piece of their entire collection on their site may cut a few corners but Chanel did not. The opposite is actually true and Chanel […]

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Ecommerce Snapshot: Serato

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It’s inevitable: everyone makes mistakes sometimes. Even in ecommerce, there are bound to be times when something just goes wrong. It happens to the best of us! The real trick is, how to deal with it in the best way possible? Well, here’s a snapshot from Serato, a retailer of audio software for professional DJ’s, showing […]

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Ecommerce Snapshot: ShopStyle email

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I received an email from ShopStyle by POPSUGAR showcasing some new designer collaborations for spring. These are some really cool items, and I’m especially interested in the backpack in the lower left. Love the color combo! When I clicked, I was pretty disappointed. Over at the Madewell website, I discovered that the backpack isn’t available in the […]

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