Category Archives: ECommerce Snapshot

Ecommerce Snapshot: Chanel Mobile


I received a tip from a coworker about the Chanel mobile ecommerce site. She had tried to shop this site from her Android phone and ran into a big problem: it didn’t work. Although some parts of the site were available on her device, the Chanel fashion site simply isn’t accessible. Not even the full […]

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What is “Stainelss Steel,” Oneida?

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The holiday season means lots of entertaining, so I was shopping online for some new flatware. A Google search led me to Oneida’s ecommerce site. This retailer offers a broad selection of serveware, but I was exploring the Casual Flatware category when I saw a very weird problem. I looked to the Refine By menu […]

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ECommerce Snapshot: Patrón is Not Simply Perfect Redirect

As a college senior studying Marketing, I recently read an article about Patrón’s new marketing campaign. The tequila company has always used the tagline “Simply Perfect,” but its new advertisements finally reveal some reasons why the alcohol is simply perfect. While I still admire the artistically beautiful ads, the Patrón website does not live up […]

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Ecommerce Snapshot: Levi’s

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While I was shopping for jeans on the Levi’s ecommerce store, I noticed that they offer a handy little gift guide during the holiday season. As users roll over each category in the top navigation, a menu drops down showing each section of the category. Not only does each one contain a Gifts section first, […]

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Ecommerce Snapshot: SKLZ

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I was tipped off to something strange on the ecommerce site for SKLZ, a retailer of performance sports gear. When I arrived on the home page, I immediately noticed the yellow banner across the top promoting a free shipping offer. The site says it offers free ground shipping on all orders, with no minimum purchase […]


Ecommerce Snapshot: Restoration Hardware

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Last holiday season, we threw Restoration Hardware‘s ecommerce site into the Lion’s Den on the blog for the way they handled out-of-stock items. I guess I didn’t learn my lesson about this site, because I went back again this year to search for holiday gifts. It would seem Restoration Hardware didn’t learn their lesson either. […]


Ecommerce Snapshot: Claire’s

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The gift giving season is upon us! I began my holiday shopping with a search for sterling silver earrings on Claire’s ecommerce store. This retailer’s jewelry and accessories are mainly for young girls and teens, and they have a wide variety of cute items to fit any style. However, I ran into some problems on […]

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ECommerce Snapshot: Sorel

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Well, it’s about that time of year to stock up on cold weather gear. I was shopping for cold-weather boots from Sorel‘s ecommerce store, and I noticed some nice sorting features in the top navigation. One of the options I saw was to sort by boot height — low to high, or high to low. Cool! […]

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Ecommerce Snapshot: Home Decorators Collection

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I came across the ecommerce site for Home Decorators Collection while searching for kids’ furniture. This site has a lot of great products, and I was happily browsing through their offerings. But when I arrived on the category page for kids rugs, I found a big problem. As we all know, rugs come in a […]


Ecommerce Snapshot:

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It’s getting down to the wire for deciding on a Halloween costume, but I headed over to the Jack Threads ecommerce store today to see if they had any ideas. In fact they were having a special sale on items that make up their top five costumes suggestions. It’s a cool strategy, because they all […]

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