Author Archives: Gil Levy

Amazon’s confusing cell phone case search

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I was looking for a new case for my cell phone the other day, so I headed over to to shop around and check out some options. What I found was a very confusing shopping experience, which actually resulted in my almost ordering a case that doesn’t even fit my phone. Here’s why. Using […]

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Badge of Honor: Rocky Mountain ATVMC

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As both a motorcycle owner and an e-commerce fanatic, I have used lots of websites that sell motorcycle gear and parts. Some are okay, but there’s one that I keep coming back to because, frankly, it’s the best. So today I’m awarding them an eCO Badge of Honor. Congrats, Rocky Mountain ATVMC! Rocky Mountain earned […]

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The search continues: sifting through results at Best Buy


This blog has quite a few posts that feature websites with weird, sub-par, or confusing filtering. Here is another filtering issue to add to the list, which I came across on the Best Buy website. Don’t get me wrong, Best Buy has a great site for the most part, with lots of filtering and sorting […]

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Hey Kashi, here’s some food for thought


It’s safe to say that most people who eat Kashi foods are pretty health conscious. After all, that’s what the brand is known for (with the possible exception of that whole GMO “scandal” that came to light a few months ago). That aside, Kashi’s products are nutritious, and I went to their website to learn […]

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Living Social, But Feeling Hungry

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I am a foodie and everyone knows this. I had heard so much about living social from my coworkers that I decided to check it out for myself to see if I could find any good deals for restaurants in NYC. So I sign up, put in my email, name and city and I go […]

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Lulu Lemon: Your Filters Fall Short!

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I am on my way to Australia and so I am browsing around for some gear to take with me. I stumble on LuLu Lemon’s website which is very nicely built with a minimalistic feel. I like that the site has lots of filters, always a plus – it makes shopping for the casual browser […]


Levi’s: The Mystery Of The Commuter Colors

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I have been trying to get my hands on these Commuter Pants from Levi’s for a long time, but they are always out of stock. I am feeling like today is a good day so I go to the Levi’s site and type in Commuter Pants and voila, three pairs pop up! But wait there […]

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