Today’s Top Ecommerce News

Digital Retail Trends in Today’s Top Ecommerce News

‘Tinder for fashion’ app Grabble targets 1M users as ecommerce moves to mobile

This team’s innovative marketing strategies and intelligent use of technology have made Grabble a must-have app for its target demographic. They are taking full advantage of the consumer switch to mobile by reinventing the fashion site as an app with “Tinder” style functionality that allows you to swipe through collections from different brands. (Forbes)

Impressions of NRF Retail’s BIG Show 2015 – NY

The volume of new technology and concepts on display at the National Retail Federation’s BIG Show was absolutely inspiring. Visitors believe the conference exemplified the fact that the retail sector is back on track and that the economy is recovering, noting impressive digital touch-points with which e-tailers can attract online customers. (ECommerce Partners)

NRF Retail's BIG Show 2015 NY

Avoiding ecommerce fraud & its implications in 2015

As hard as merchants work to improve their conversion rates and develop their business, fraudsters work just as hard to steal some of those profits away. Merchants can protect themselves and their businesses from fraud by staying up to date, turning to Big Data for help, keeping their fraud prevention measures flexible, and remaining customer-oriented. (Multichannel Merchant)


What is your impression of these ecommerce current events? Leave a comment on the blog or discuss with other marketing professionals in our exclusive LinkedIn forum, Ecommerce Experience.

Contributors to Ecommerce Outtakes collect the most valuable pieces of top ecommerce news from sources all across the Web and make them available regularly in busy online marketers’ mailboxes. Be sure to subscribe to our newsletter for more posts!


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