ECommerce News – Fashion ECommerce

Inditex E-Commerce Sales Soar (BOF)
“According to Credit Suisse, in the year 2012 (from February 1, 2012 to January 31, 2013) Inditex’s online business will amount to 343 million euros, close to 2.5 percent of the company’s overall turnover, estimated at 13.793 million euros for 2012.

Meanwhile, Uniqlo, owned by Tokyo-based Fast Retailing, which launched an e-commerce site in the US, last October, building on its existing online presence in Britain, China and Japan, aims to generate a full 20 percent of its American sales via e-commerce. At the time, Shin Odake, CEO of Uniqlo’s US division, told WWD: “Judging from the market, I felt that 20 percent is a reasonable target.” At the moment however, Uniqlo operates e-commerce sites in only six countries, while Zara’s customers can shop online in over 20 countries.”

Yoox proves resilience of luxury goods (FT)
“Yoox’s advantage, as analysts see it, is that while competitors such a Net-a-Porter or Gilt Group do some of the same business they do not do it all. Analysts say its business model, which runs the so-called monobrand sites for 33 luxury brands alongside its own multimarket estores, means Yoox is better able to ride the increasingly volatile trade that selling luxury goods has become.”

Topshop Raises Digital Bar in Fashion World (AdAge)
“Earlier this month, Topshop unveiled one of its most digitally ambitious fashion shows to date, “The Future of the Fashion Show.” The fast-fashion retailer partnered with Google on a multiplatform experience that promised consumers a seat at the catwalk to rival Anna Wintour’s. Online viewers could take in the London Fashion Week show from various points of view, from that of the model on the runway — or the handbag on her arm. They could buy featured products instantly and even chat with the show’s stars on Google+. And a “Be the Buyer” app let fans create a mood board using the show’s looks.”

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